Small store, big vision
Emily Roush is all too familiar with the struggles facing rural grocery stores. Emily, an Iola native, and husband Kaden have stressed creativity and flexibility in keeping their own small grocery afloat in a community of 180 in rural Smith County. It’s why customers hungry for high-quality, locally produced meat, (and now a wide selection of gluten-free products) will travel from miles around to Main Street Mercantile, which aside from a local co-op station, is Lebanon’s sole business. The Roushes also have taken a novel approach to other issues most folks don’t think about, such as ensuring grocery orders are large [...]