From a hip-hop artist to a hotel manager, the faces that greet Lawrence residents and visitors from street banners are meant to highlight the diversity and uniqueness of the city. The banners are part of a campaign of the Lawrence visitors’ bureau, Explore Lawrence, and feature 10 local residents. They hang from light posts around the downtown, at big intersections, and various other locations across the city. Andrea Johnson, director of marketing and communications for Explore Lawrence, said the hope is that the diversity of residents picked for the city banners — both in demographics and what they represent — highlight what makes Lawrence special.
Source: LJWorld
